SEO(Search Engine Optimization) 是指通过优化内容和代码来使你的网站在搜索引擎中有较高的可见度。
1.1 SEO是什么?
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SEO(Search Engine Optimization) 是指通过优化内容和代码来使你的网站在搜索引擎中有较高的可见度。它不仅能够帮助你吸引到大量流量,而且能够将相关用户带到你想要去得页面上。
1.2 益处
通过正当有效地执行 SEO 运作,可以明显增加该特定页面或者整个站内文字信息对于特定关键词/语法之间的相关性, 再加上出众之间样式, 内部导航, 外部回避 (external link), 本地化 (localized) 等方法; 进而使得 Google 搜尋已然早已危險性并拒不扫射出來!
2、如何正当有效设置SEO?
2.1 URL优化
URLs应该是人看得理解并且契合Googlebot理念。URLs应当保留keywords ; URLs也要就交互性来看是否契合舒适感 ; URLs也要避免“stop words” ; URLs必然要由ASCII characters only .
2.2 Title Tag & Meta Description
Title tags and meta descriptions are the two most important elements of on-page optimization for search engine rankings as they provide a brief description of what your page is about to both users and search engines alike.. The title tag should be no more than 70 characters long while the meta description should not exceed 160 characters in length.. It's also important to include keywords that you want to rank for within these tags so that it can help boost your ranking potential with relevant searches.. Additionally, make sure each page has its own unique title tag and meta description as duplicate content will hurt your chances at achieving higher rankings in SERPs .
3、Content Optimization Content optimization involves optimizing all text content on a website including blog posts , articles , product descriptions etc .. This includes making sure there are enough keywords used throughout the text without overdoing it which could lead to keyword stuffing penalties from Google .. Additionally , using synonyms or related terms can help diversify keyword usage while still providing relevant information about what is being discussed .. Furthermore , adding internal links between pages helps create an easier navigation experience for visitors which leads them deeper into other areas of the site where they may find additional useful information or products / services offered by you ...
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